Natalie Nguyen is a growth marketing and communications leader with 8+ years launching products and scaling marketplaces. Stanford engineering graduate who found her way into marketing, managed communications and reputation strategy for Temu's US market entry, founded a 15-person digital agency, and specializes in strategic storytelling, 0→1 launches, and cross-functional leadership.
Transforming the brand image of a live shopping app to expand into new product categories through key influencer activations, paid ad campaigns, and strategic communications.
Supported PR and communications from Temu's US market entry, through its Super Bowl debut and global expansion.
Led venture capital firm's regional community management, social content strategy, and paid ads to promote the brand and their program initiatives.
Managed B2B Google ads campaigns for restaurant-reservation service company, driving growth ahead of its 2019 acquisition by American Express.
Develop a powerful brand voice and clear messaging that connects with your audience and builds trust.
Drive measurable results through data-driven campaigns and SEO strategies that enhance visibility and conversions.
Amplify brand awareness and credibility with strategic PR outreach and influencer collaborations.
Accelerate growth through access to high-level marketing expertise and efficiency without the full-time commitment.
I've built teams, worked closely with founders and executives, and seen marketing operate across company stages—from early-stage startups to public companies. My strength is bringing both analytical rigor and creative thinking to complex problems, whether that's launching products, scaling growth, or managing reputation. Reach out if you have an interesting challenge to tackle.
